Spot Rewards can be an effective mechanism to recognize channel partners by distributing special point-earning codes to customers.
Spot Rewards, also known as ‘point codes’, are just that ... rewards that a sales team can hand out at their discretion as a way of saying 'thank you', as an incentive to engage with the channel partner program, or as part of a specific sales promotion effort. The Spot Rewards usually include the ability to gain additional Channel Incentive Program points, by going online to the participant site and registering the Spot Reward.
Successful programs have the ability to validate Spot Rewards card submissions, and to track the points associated with each Spot Reward. They also have program admin site functionality that enables administrators to view of list of all Spot Reward codes that have been issued and redeemed. Ideally admins can filter the results based on date range, code, member ID, expiration and redemption status, and by the name of the Spot Reward promotion.
