Client Business Need

An international hotel company with over 200,000 rooms worldwide needed an employee recognition and rewards program targeted to hotel and customer service employees, with incentives to generate incremental enrollment in its guest loyalty program. 

 

Vanson Solution

Vanson oversaw all components of the build, from design and build through ongoing management as program functionality grew over time. 

Vanson was able to scale the program as it grew, including non-U.S. markets, and added incremental features including:

  • Promotion rules engine

  • Brand-specific microsites

  • Expansion to Contact Center employees

  • Expansion to Europe and Asia

  • Expansion for branded Visa applications

  • Employee message boards

  • Gamification

  • Tax reporting

  • Photo gallery

  • Badge-earning functionality

  • Hotel ‘university’

  • Photo submission functionality

  • Major program rebranding

 

Gamifcation, Scavenger Hunts & Quiz Links

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Personalized Dashboard & Leaderboard

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Results

The Employee Engagement Program has grown from 200 million points issued in 2008 to nearly 450 million points issued in 2018, and has expanded from North America to EMEA and APAC.  


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If you are looking for a loyalty & incentive technology partner, we’d be delighted to start the journey with you!